Thursday, May 29, 2014

Changing Direction

For the past month I've been in a funk. I haven't wanted to do art or blogging (obviously). A lot has been going on since the end of April but that's not the only reason I've been absent. I haven't been into making the art I usually make. It's not that I don't like the art I've made. I do. I love the characters, colors and texture but I want to do something else.... Something more.

 

An iPad doodle in Adobe Ideas

When I took Make Art That Sells last year it opened up all these other opportunities for my art. I used to think making art was about going to craft shows and opening an online store. But now it's about so much more. I can create art that can go on things like wrapping paper, clothes and bedding. That just amazes me. I have found that making art for licensing is completely different than making it for my shop. In my opinion it's about simplicity and icons. You can combine and layer the icons to make things more complex but the pieces themselves are simple. I really like the idea of having lots of simple pieces and then putting them all together to make something completely new. Learning how to combine these things has been my biggest challenge.

A page of marks I did in my sketchbook. All these marks were fun to create and they can be taken further in computer programs like Illustrator and Photoshop.

I post my sketches, doodles and iPad art to Instagram and I get a lot of likes. The majority of the art posted to Instagram is simple. Seeing this positive feedback has made me take a hard look at what I create and how I create. I've decided I'm going to buckle down this August when both my kids are in school and create art for licensing. I'd love, love, love to go to Surtex next May and I would need a boatload of art to do this. I'm going to embrace simplicity of form. I'm going to master (or be super comfortable with) Illustrator and Photoshop. I'm going to get collections under my belt. I won't completely abandon the art making I've made in the past. It's fun to get messy with paint. It's just not going to be a priority. My Etsy shop will still exist it will have simpler art added to the mix. My Society6 shop will hopefully bulk up too. It's so fun seeing my art on things!

This cutie got a lot of likes on my Instagram. He's pastel and watercolor. He's so adorable!

I intend on sharing my process and what I learn on this journey. Change and growth is good.

Thanks for stopping by!

 

6 comments:

  1. Good for you Lynda with a "y."

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  2. Well, that is a wicked shift indeed. Art is always a multiplatform in nature, just as it absorbs a wide palette and can be realized in different means at once. It's important to keep that malleability, so that we be allowed to shape and contort its possibilities in any form online as much as offline. Good luck!

    Mamie Patrick @ Focused Local Marketing

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    1. Thanks so much. I do love the flexibility of art!

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